Insights
Understanding market trends, sharing data,
empowering good experiences
Fresh out of Lemon Yellow
Featuring our top picks
Blogs for wisdom
Diving deeper into all things design
Journey Mapping: Customer journey maps that actually drive better products
Aarya Gole
Design • 6 min
Why Most UX Surveys Fail and How to Ask Better Questions
Afif Farheen
Design • 4 min
User Interviews: How to conduct user interviews that reveal real insights
Afif Farheen
Design • 6 min
Field Studies: What Meetings Can't Reveal
Aarya Gole
Design • 5 min
Japan through a service design lens
Aishwarya Venkateswaran
Personal • 4 min
Contextual Inquiry: Stop Asking Users. Start Watching Them: The Power of Contextual Inquiry
Aarya Gole
Fintech • 6 minSpecially curated by our UX Man
Amit Bhambere, Head of Design
White papers for clarity
Exploring specific challenges and practical solutions
Sectoral audits for revelations
Understanding the market and its trends
Landing better MSME lending experiences
Micro, Small, and Medium Enterprises (MSMEs) are the backbone of the Indian economy. Consequently, MSME lending platforms are gaining great momentum in the fintech landscape. And where there’s fintech, there’s room for FinteD!
Optimizing the EV experience, digitally
Electric vehicles (EV) are a new addition in the automotive industry. With this report, discover the many ways to address the reservations that come with transitioning to an EV. Hint: A reassuring, delightful experience is the solution!
Decoding cross-border payments
There’s a lot more to cross-border payments than what first meets the eye. From navigational ease to security measures, this report explores the many factors that come to play in making an experience frictionless and efficient.