Hello, FinTech.
We're your partner in experience design, from strategy to execution
We're your partner in experience
design, from strategy to execution
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Sectors
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Products
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User Journeys
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Happy clients
What is FinteD?
Our two cents
Redefining fintech with design solutions
Strategy
Leading with user research, UX audit and workshop, to explore potential opportunities.
Content
Letting UX writing take the center stage, with words free of jargon, full of relevance.
Design
Translating strategic findings into delight with UI UX, visual and motion graphic design.
Development
Making finance tech-savvy, with web & mobile app development, for easy access.
~ Amit Bhambere
Co-founder, Chief
Design & Strategy
Officer
“Fintech should be FinteD,
where 'D'
stands for Design.
It's design that adds the X factor, turning tech into experiences people love.”
Turning into FinteD
One fintech project at a time
Fibe
Application redesign taken up a notch by designing a loan-lending carnival!
UI UX Design • Graphic design • Performance marketing
View Case Study
HomeFirst
Curated a wholesome home loan experience that brings users closer to their dream homes.
UI UX Design • UX writing • Motion graphic design
View Case Study
Coming soon
IndiaShelter
Packaging the home loan experience for many types of users, with end-to-end delight.
UI UX Design • Motion graphic design • Web development
Coming soon
Xtracash
Designed an interactive digital platform of loan distribution for a global audience.
UX strategy • UI UX Design • Motion graphic design
Coming soon
GMoney
Assisted in making healthcare and insurance more accessible to users with medical needs.
UI UX Design
FinTech Clients
We'll let the brands speak for us
Because numbers
speak
louder than words
louder than words
135%
Revenue growth for Fibe, year-on-year.
2500+
Dealers moved to Dashboard for Mahindra Finance.
1.8M+
Active users across multiple apps under ICICI Securities.
Leading with example
Defining FinteD with design thinking
- White paper
- Event shots
- Blogs
Frictionless KYC: The UX Driven Future of FinTech
The know your customer (KYC) process is a rite of passage for any fintech platform, and often a challenging hurdle for users. Discover how to balance compliance and user satisfaction to create smooth, user-centric KYC journeys.
Festive spirits
Spreading FinteD, locally & globally
Global FinTech Festival, 2024
Opened a make-shift cafe and served our most delightful experiences at GFF, ‘24!
The one where FinteD was talked about a latte!
Canada FinTech Symposium, 2024
Led the design wheel at Canada's prime fintech festival, Canada Fintech Symposium.
The one where FinteD flew to Canada!
Seamless Middle East, 2024
Mapped the future of fintech landscape with bright minds leading change across the UAE region.
The one where FinteD flew to Dubai!
FinTech Festival India, 2023
Served fresh lemonade and fresher design solutions to fintech partners of democratizing digital economy.
The one where FinteD was (proudly) the odd one out!
FinTech Festival India, 2022
Introduced the value of design to finance and technology, with interactive first-hand experiences.
The one where enthusiasts of FinteD reached Delhi!
Award of honor
Celebrating recognition
India’s Best Design Awards recognized and honored Lemon Yellow’s redesign of Fibe (formerly known as EarlySalary) as India’s Best Design Project.
UI UX design
Graphic design Performance marketing
Why Lemon Yellow?
Fresh out of collaboration
...Responded well and were always available to hear concerns and resolve issues. Lemon Yellow LLP delivered a modern design and concept suited to the app. They also successfully improved the app's user journeys. Moreover, the client, Phongsavanh, lauded Lemon Yellow’s skills and prompt responses. They also appreciated LY’s availability to listen to their concerns and resolve issues.”
Ratnakar V
Head of Mobile Money, Vientiane
(Laos)
We appreciate the new ideas they bring, the clarity in their ideas, and their collaborative approach. We commend Lemon Yellow LLP's organized, efficient workflow, effective communication, and on-time delivery. The knowledgeable team constantly brings fresh ideas to the table and works collaboratively to streamline the client's success.”
Anmol
Lead Product Manager, Fibe
"They responded to all our needs. Lemon Yellow LLP delivered the project on time, meeting the client's expectations. They communicated frequently and promptly via email and virtual meetings, ensuring an effective workflow. Their quick turnaround time and timely responsiveness were hallmarks of their work."
Anonymous
Manager, Optasia
Yes, we do. From idea to market, we firmly believe in aiding start-ups to rise and flourish. We offer a comprehensive range of solutions that cater to the specific needs of start-ups. Check out all our offerings for start-ups to know more.
Absolutely. In the constantly evolving world of fintech, gamification is not a trend but a distinct way of engaging with users. It’s a space where creativity meets innovation, our favorite kind of space.
Our work for Fibe’s mobile application is a great example of all the aspects we cover in a gamified fintech platform, and turn it into a carnival for the users!
Yes, we have mapped out a comprehensive plan for website redesign. After a thorough UX audit of the existing website, understanding the pain points, room for improvement, and the intent of redesign, we will be all equipped to give your fintech website an all-new identity.
Yes, we design for B2B fintech platforms too. Fintech companies in the B2B sector are changing the landscape of fintech, especially with digitization. Driven by design solutions and an expert team of designers, we have designed many B2C and B2B fintech products.
Check out this project, where our design helped the B2B platform thrive!
Yes, we design super applications too. We have been the UX design partner for Tata Neu, India’s first super app. Offering a wide range of financial services on a single platform majorly elevates user convenience, and ultimately, user satisfaction. With design thinking, we can design creative solutions to accommodate the vast amounts of data, making the product a success with no compromise.
