PiscesER1 Marine

PiscesER1 Marine

Bringing the marine vessel IT website to life through code

An implementation of frontend technologies that brought designs to life.

PiscesER1 Marine made their mark to prominence for providing excellent services in the Marine Vessel IT industry. They provide IT Solutions to marine vessels sailing across different routes along with companies that work with large number of fleets.

Keeping design thinking at the core, we curated a user experience that helped PiscesER1 Marine garner more leads and brought digital happiness to the users from coast to coast.


What we needed to redefine

We had to create a website with both informational and attractive structure. The main goal was to showcase PiscesER1 Marine's portfolio while also carefully curating the user experience, which would lead to the generation of additional leads.

Marine IT
Creative Quotient
Frontend developers
Girl using Fibe

Our approach

PiscesER1 Marine 🤝 Lemon Yellow

Lemon Yellow and PiscesER1 Marine's collaboration started set sail three years ago with a website redesign project. This also transcended beyond design where we also brought the website to life through development.

This new website was a beautiful result of an effortless collaboration across teams, right from the designs to the final execution - everything was done keeping the brand values in mind.

What was the problem

Lack of strong digital presence.

What Lemon Yellow did

An easy to navigate website to establish a strong digital frontier.


The way we played with interactions

Interactions and Integrations

To bring the website to life we integrated micro-interactions throughout the pages. These interactions were developed to catch the user's attention and highlight important information in an engaging way.

Girl using Fibe

We brought the designs to life

Adding delight to our designs

We infused an element of delight into every page of the website. We thoughtfully curated and optimised every design for a user-friendly and functional experience on the website.

Conversational UI

The result

Our happy ending

Our happy ending was a fully developed, new, clean and structured website. This new website was not just SEO friendly but also user and business -friendly!🎉

We also designed this website
and marketed the brand

Before smooth functions came experience design. After, came marketing.


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