Motion graphics for storytelling
Bringing statics to life
Motion graphic design in progress (Say Hi!)
- Break down complicated information
- Makes learning more engaging
- Increases retention and memorability
- Ideal for product demos
- Perfect for training videos and e-content
- Best for educational institutions and businesses
- Optimized for presentations
- Designed for e-learning platforms
- Professional animation for corporate communication
- Strengthens brand recall
- Increases engagement and emotional connection
- Maintains consistency with other brand material
- Ideal for businesses pushing advertising campaigns
- Best for brands looking to build a strong visual identity
- Suitable for corporate videos, product launches, social media
- Aligned with brand aesthetics
- Adaptable to diverse media platforms and screens
- Emphases on clear communication using principles of animation
- Makes interfaces more intuitive
- Enhances usability and engagement
- Improves overall experience with more interactive elements
- Best for websites, apps, software, and interactive dashboards
- Ideal for businesses focusing on user experience and interaction
- Perfect for digital platforms requiring smooth navigation
- Seamless integration with frontend development
- Responsiveness across various screen sizes and devices
- Optimized for efficient website performance
- Increases brand visibility
- Boosts social media engagement
- Drives leads and conversions
- Perfect for brands and influencers creating brand awareness
- Ideal for companies hyper-focusing on social media
- Best for promotional content, ads, and influencer collaborations
- Optimized for various social media platforms
- Long-form as well as short-form content
- Consistency with brand guidelines
- Leverages visual storytelling
- Adds professionalism and high-quality value
- Enhances engagement with dynamic visual elements
- Best for large-scale productions
- Ideal for TV commercials, live streams, and presentations
- Suitable for corporate videos, sports broadcasts, and event promotions
- Designed for large screens and event presentations
- Adaptive to various media platforms
- Optimized for high resolution and seamless integration with live footage
Decoding the process
Plan
Define objectives, curate a storyboard, and establish the animation style.
Create
Design visual elements, illustrations, and brand assets as defined by the storyboard.
Edit
Animate scenes using motion principles, as well as music, voiceovers, and sound effects.
Implement
Render and export the final output in optimized formats for different platforms.
Motion graphics instantly capture attention, simplify complex information, and evoke a range of emotions, making them a powerful tool for storytelling and engagement. They increase viewer retention and can be easily shared across various platforms, thus amplifying your marketing reach.
The timeline to produce a video with motion graphics majorly depends on the project’s complexity, and specific requirements like length of the video, animation required, etc. While a simple animation takes a few weeks, more intricate projects demanding detailed animation can take a month and more.
While the specific steps may differ based on your requirements, there are a number of milestones in the broader process. It starts with concept development, scriptwriting, storyboarding, visual design, animation, sound design, voiceovers, and the final stitch. Collaborating at every stage ensures that the final product is in complete alignment with your vision and objectives.
Definitely! In fact, integrating motion graphics in your existing videos or presentations will further enhance your materials. The added layer of dynamic visual elements, transitions, and animated infographics will make your content more engaging and informative.
It’s typically the other way around. Motion graphics are one part of product videos, while the entire package also includes other deliverables like script, storyboard, visual design and more. Our marketing packages explore different types of offerings, covering all the popular services from start to end.